Emoce v marketingu : jak oslovit srdce zákazníka /
by: Vysekalová, Jitka, 1941-
Published: (2014)
Marketingová komunikace /
| Main Author: | Pelsmacker, Patrick de, 1957- |
|---|---|
| Other Authors: | Geuens, Maggie, 1969-, Bergh, Joeri van den, 1971- |
| Format: | Book |
| Language: | Česky |
| Published: |
Praha :
Grada Publishing,
2003
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| Subjects: | |
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